Shrink wrapping is done of the products for the purpose of transportation. It is a very common & convenient mode of packaging and has various advantages over the other forms of packaging:

• It is a proven & accepted technology. The machines, consumables and technical know-how required are widely available.
• Shrink wrapping is cheaper than case packing since shrink films are much cheaper than corrugated.
• Shrink wrapping is more Eco-friendly than case packing since corrugated boxes are made of paper. The shrink films are bio-degradable & recyclable. And thus helps in reducing carbon footprint.
• Shrink wrapping requires much lesser space for packaging material in the factory.
• Shrink wrapped packs are smaller than the RSC cases and hence require less space in transportation.
• Pack strength of a shrink pack is very high. Shrink wrapped packs provide abrasion protection, puncture & impact resistance.
• Wide range of products can be shrink wrapped.
• Shrink wrapping can be done on printed films. This makes the products stand out on shelf space and provide good branding opportunity.